Havas Media Network: Transforming Data Integration For Impactful Marketing and Comms

Havas Media Network, part of the global communications group Havas, operates in over 100 countries and services its clients through a portfolio of specialist teams that span media, strategy, digital, data consulting, programmatic buying, performance marketing, mobile, out of home and geolocal, social media, experiential, entertainment, and sport. To accomplish this, Havas Media needs to stay up to date on markets and changes to deliver impactful strategy and content in real-time.

With a diverse range of data sources, Havas Media faced significant complexities in managing and integrating data into its operations. With a technology infrastructure lacking integration flexibility, Havas Media’s ability to be agile in responding to ever-evolving data integration and business needs was a challenge.

With StreamSets, Havas Media streamlined their data integration processes, enhanced operational efficiency, increased productivity, and positively impacted their total cost of ownership. 

Learn more on how Havas Media became empowered to manage their diverse data sources and  optimize resources allowing them to maintain a competitive edge in the fast-paced world of marketing and communications.